How To Find The First 100 Customers For Your Startup

Getting those first 100 customers is always a challenge for several business start-ups. People don’t trust your brand initially, which makes the process more difficult. No one knows your brand value unless you start generating revenue. How do you cope with the situation and find an ideal solution? Let’s be real here. There is no fixed solution for getting your first 100 customers. It is a trial and error method, to identify which things work for you. You can avail digital marketing services from the best digital marketing companies in India to achieve desired results. 

If you take a look at the work history of other large brands, you will find a similar pattern, i.e., there is nothing in common. Every brand tried several strategies to find the one which worked out for them. Some brands used Social Media marketing services or paid advertisements whereas other brands used their personal network - reaching out people to identify potential customers. Thus, there is not a fixed guide on HOW TO but we have listed a few strategies to help you out with the process. You can opt to get in touch with the top digital marketing agencies for getting an expert opinion on how to start up a new business.

The answer to ‘How to’ get first 100 consumers

Using Quora

Quora is a platform used worldwide, where users post questions virtually on literally any topic, and other users answer those questions. Now, you need to think smartly to use this platform to your advantage. You can ask questions related to your niche/industry and collect a large number of answers. You can ask for opinions or preferences of your target audience. This is like conducting research on your market. It will be your data to create personalised advertisements and campaigns. You can read various Start-up blogs for more information. 

Create an Email List

Let’s say,  you are about to launch a new product. The post-pandemic situation will include virtual/digital marketing. Email Listing is one of the best options to market your product/service. You may not have an Email listing of your target audience. You can gather the data through social media platforms, surveys and google forms. Create a pop-up message on your website, where users will be required to enter their email address to access the content. This will give you a proper Email Listing. Curate Emails in an impactful manner which engages the readers and convinces them to check your product or service. If you are unaware of the technical aspects on how to startup company, you can contact a reliable digital marketing company to help you out with E-mail Marketing. 

Search Engine Optimization

Search Engine Optimization is a technical mode of bringing new customers. There are top brands who own a lot of relevant keywords. Finding keywords for your new business might be a difficult step. But, it is necessary in the digital era. There are several brands competing to rank higher in the search results. Establishing an online identity for your brand is a crucial aspect for reaching more users. For SEO, create detailed and specific content tiles and text which will help people identify your brand niche. If you are clueless about the technical aspects, hire a prominent digital marketing agency in Indore for availing SEO services. 

Run paid advertisements

You can run paid advertisements on various social media platforms. To rank higher on search results, you can avail PPC services. Some brands believe that paid advertising is not the best option for getting initial customers as a start-up. On the other hand, paid ads have worked for some companies, reaching more consumers and increasing sales. Finding out the best strategy is a trial and error method. You need to use the strategy to know if it would really work for you. If you feel stuck, you can read startup blogs to get the best start-up ideas.

Why should you work with us?

Hype Digitally is one of the best digital marketing companies. We focus solely on helping brands establish their identity and grow in the longer run. We offer an array of services, including SEO services, Social Media marketing, website/app development and much more. Our team of expert digital marketers have the latest tools and technology to grow your brand. With the right team, you can successfully run your startup business and get your first 100 customers. We are eager to work with you. Contact us for immediate assistance.